You've got questions, we've got answers (I hope)!
There are a lot of questions about SEO (and about why to choose us over another company). I hope to answer as many as I can. Feel free to contact us with any other questions you may have.
What is SEO?
This is the most common question we hear, and this video by our CEO should explain it.
Why should I choose Port Bell SEO over another company?
That is an excellent question! I could tell you that we are the life of the party, social animals, and great conversationalists; but that wouldn't be true. We are actually a bunch of introverts that love research and getting work done.
At Port Bell, we spend up to $3000 and up to 3 weeks of our time every year just on training and learning new SEO techniques. Google, Bing, and even Yandex are always changing and we want to be ahead of the game for you.
Why do I read about Port Bell doing coaching sometimes?
Ty Belknap, our CEO, is a professional coach. In fact, his Doctorate is in Leadership and Coaching. He uses his training to help business owners and employees unlock their potential. You can learn more by going to MyCoach.Life.
How much does SEO cost?
That is the second most common question we get. Our SEO services start as low as $600 per month and go up to $8000 per month. It depends on 3 things:
- Your Budget: We always try to keep your budget in mind. Our clients commonly see a raise of 20-30% in revenue with our SEO work, but it can take time. We can start small and work our way up to more SEO work over time.
- Your Competition: Some industries have more competition than others. And the more competition, the more difficult it is to get a web site onto page 1.
- Your Need: The more time we spend on search engine optimization work, the faster your web site will raise in the search engines. There are other options, like pay per click, to help you get to the top of the search engines also.
Does Port Bell have a minimum term?
Port Bell services are billed monthly in advance. We do have discounts when paying for multiple months in advance, but we still offer refunds for unused time if, for any reason, you decide to stop.
Do old web sites hurt SEO?
Basically, yes, but maybe not for the reasons you think. Old web sites are usually not mobile-friendly. So many people use their mobile phones these days that Google will rank mobile-friendly or mobile-first web sites higher than web sites that are not mobile-friendly. Read this article for more information.
What is SSL? Is it needed?
SSL (Secure Sockets Layer encryption) is that lock and HTTPS you see next to the web site address where you are, as seen in this image:
This security is great for web sites that sell something because it lets you know that your transaction is secure. Google, in its infinite(?) wisdom, has decided that secure web sites should rank higher than web sites without the security, whether or not anything is sold on them. Kool Web Hosting has great prices on SSL certificates. Click here to get more information.
Do I need a blog?
Search engines love text and blogs are usually full of text, so search engines love blogs. No, you do not need a blog. But it can help you get higher in the search engines. Plus, it's easier to post to a blog than it is to change a page on a web site so using a blog to keep customers updated, to upload videos or images, or to create a new sales funnel can be a great idea. The book Timeless SEO Secrets has more information about blogs. Take a look.