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Fear is one of the most powerful motivators to humans. We “live in fear” sometimes, and advertisers know that producing fear can stimulate buying. The fear of scarcity is common in advertising.
But fear in life, or in business, is counterproductive. Fear will block success, and the path to success is overcoming those fears.
This article in Entrepreneur Magazine is a good read on how to overcome fear, but there are some things I would add:
Point 1: This is good, but in order to face your fears, you need to see the reality of them. Don’t change a Chihuahua fear into a Rottweiler fear (yes, I like dogs), and don’t change a Rottweiler fear into a Hound of Hell fear. See the fear for what it really is. Chances are, that fear is a lot smaller than it seems.
Point 2 is spot on, but point 3 is just an extension. However, a good thing to do is to occasionally step back. I have the habit of finding a direction, laying tracks, and going down that direction like a supersonic train. But, sometimes it’s the wrong direction. Take pit stops, and make sure you are still going the right direction.
Points 4 and 5 are excellent. Never give up. The only way to fail is to not try. Look for my #Webishop on this.
Dr. Ty Belknap, Port Bell SEO
